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Actual speak: With all of the social media acronyms getting used proper now, it may be laborious to know what’s happening. For anybody not within the know, they’re mainly a distinct language.
But when your model is utilizing social media for business, correctly utilizing social media acronyms and social media abbreviations is perhaps a part of an efficient social technique. The truth is, it’s one of many many social media trends your model will need to perceive.
So don’t fear in case you thought YOLO was a frozen dessert. Or GOAT was actually, nicely, only a goat.
That can assist you crack the social media acronym code, we’ve collected the highest social media acronyms, initialisms, and abbreviations each marketer ought to know. They’re damaged into 5 classes:
Okay — it’s time to stage up your social vocabulary RN (proper now).
Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.
This is a private form of communication, seen only between the sender and the recipient. On Twitter, Facebook, Instagram, and LinkedIn, users can “slide into” someone’s DMs by sending a private message.
Tweets that begin with MT indicate that the Tweeter has edited the content they’re retweeting for brevity or other reasons. This is also called a Quote Tweet.
Private messages are the same as direct messages. If someone asks you to PM them, they’re essentially asking to move a public conversation into the private realm.
This is very similar to a RT, but is used to show that you’re only quoting part of what the other Twitter user said originally. Maybe you’re condensing to save space for your own commentary, for example.
Instead of hitting the retweet button, or retweeting with a comment, some Twitter users repost a tweet and use “RT” plus the user’s handle for attribution.
Used when sharing facts or stating something that you believe to be true, but typing AFAIK shows that you aren’t completely sure. You’re not certain and aren’t an expert, after all.
AFAIK, people aren’t introverts by birth. So, fellow introverts of reddit, what event/chain of events led you to become who you are right now? from AskReddit
AMAs are social question-and-answer classes. Firms, influencers and model representatives would possibly host AMAs on Twitter, Reddit, or in a Facebook or Instagram live stream.
This is among the authentic social media abbreviations, first used in the late 1980s or early 1990s. It’s from the chat discussion board period, however finds its means again on social when the fitting event requires it.
Brb simply packing our luggage 🤩https://t.co/b1xo3ErJfb — Metro (@MetroUK) December 16, 2020
Brb simply packing our luggage 🤩https://t.co/b1xo3ErJfb
— Metro (@MetroUK) December 16, 2020
Nope, not the Korean boy band named TIME’s 2020 Entertainer of the Year. This abbreviation is used to supply followers a behind-the-scenes take a look at your model.
This social media acronym is used so as to add further data, go on a tangent, or throw some shade.
You’re sharing an opinion, however are conscious that your opinion is perhaps flawed. You’re open to having a civil dialog. The truth is, there’s an entire subreddit devoted to CMV discussions.
Do you know the DYK abbreviation is a good way to share a enjoyable truth along with your social media viewers? Write in your social media caption or embody it as a hashtag.
This social media abbreviation is in style on Reddit, and is a method to introduce that you simply’re explaining one thing complicated in a easy means.
ELI5: Why does it feel colder inside in the winter even though the thermostat says the temperature is the same? from explainlikeimfive
A method to throw it again to the previous on a Friday.
#fbf to regardless of the hell was happening right here pic.twitter.com/lM8FMxkwPb — Topher Grace (@TopherGrace) December 11, 2020
#fbf to regardless of the hell was happening right here pic.twitter.com/lM8FMxkwPb
— Topher Grace (@TopherGrace) December 11, 2020
If you happen to haven’t heard of FOMO, you’ve been lacking out. This social-bred phobia expresses the anxiousness of absence. For the homebodies there’s the antonym acronym JOMO, which suggests Pleasure of Lacking Out.
Cake FOMO is actual, which is why we suggest ordering the entire cake. Verify to see which complete truffles come in several sizes, excellent for any event. 😉 Posted by The Cheesecake Factory on Thursday, December 3, 2020
Cake FOMO is actual, which is why we suggest ordering the entire cake. Verify to see which complete truffles come in several sizes, excellent for any event. 😉
Posted by The Cheesecake Factory on Thursday, December 3, 2020
A typically honest, typically sarcastic, typically full-of-genuine-excitement acclamation. (And on the opposite facet of the coin, FTL means for the loss.)
🚨 KYLE GUY FTW 🚨#NBAPreseason pic.twitter.com/nGtyl3suO0 — NBA TV (@NBATV) December 16, 2020
🚨 KYLE GUY FTW 🚨#NBAPreseason pic.twitter.com/nGtyl3suO0
— NBA TV (@NBATV) December 16, 2020
This social media acronym is often used to specific one’s opinion, however in a means that isn’t impolite or overbearing. It reveals you’re not deliberately attempting to name somebody out in the event that they share one thing you don’t suppose is right. You’ll most frequently discover this on Twitter or message boards.
FWIW, you should never use “Details do not care about your emotions” — even in case you’re a US Senator — if you cannot reply the query “Who misplaced the 2020 presidential race?” with out a variety of stammering, mumbling or “Squirrel!” — Jonah Goldberg (@JonahDispatch) December 15, 2020
FWIW, you should never use “Details do not care about your emotions” — even in case you’re a US Senator — if you cannot reply the query “Who misplaced the 2020 presidential race?” with out a variety of stammering, mumbling or “Squirrel!”
— Jonah Goldberg (@JonahDispatch) December 15, 2020
This social media acronym is an informative abbreviation, typically delivered with a touch of sass.
“I am an enormous woman who did a smoothie detox. Each huge woman ought to do no matter they need with their our bodies.” Lizzo responded to critics that say she’s selling “food plan tradition” along with her smoothie cleanse. FYI, she’s doing what SHE desires. https://t.co/mtFZpz6H0t — InStyle (@InStyle) December 15, 2020
“I am an enormous woman who did a smoothie detox. Each huge woman ought to do no matter they need with their our bodies.” Lizzo responded to critics that say she’s selling “food plan tradition” along with her smoothie cleanse. FYI, she’s doing what SHE desires. https://t.co/mtFZpz6H0t
— InStyle (@InStyle) December 15, 2020
Generally simply HT, a hat tip is a digital nod that credit an authentic supply for intel or a picture. It could additionally stand for heard by means of.
A method to spotlight content material or information which may have been missed within the eternal blitz that’s social media.
A disclaimer that somebody is sharing their opinion, not info, about one thing. Opinions are divided on whether or not the H stands for humble or sincere.
Tesla’s stock price is too high IMO from wallstreetbets
IRL is used to differentiate when one thing occurs in actuality, not on social media, in video games or wherever else on the web.
Are you watching the #SuperBlueBloodMoon #IRL or dwell on-line? It’s occurring now, so don’t miss it! Earth will proceed to dam the Solar’s mild, casting a reddish hue onto the Moon till round 9:07am ET/6:07am PT. Have a look: https://t.co/r6X6SoMfLn pic.twitter.com/J9UfDz2NTF — NASA (@NASA) January 31, 2018
Are you watching the #SuperBlueBloodMoon #IRL or dwell on-line? It’s occurring now, so don’t miss it! Earth will proceed to dam the Solar’s mild, casting a reddish hue onto the Moon till round 9:07am ET/6:07am PT. Have a look: https://t.co/r6X6SoMfLn pic.twitter.com/J9UfDz2NTF
— NASA (@NASA) January 31, 2018
When somebody makes use of this social media abbreviation, they’re ready for suggestions or data.
Made my first house moc today! It’s a beach house, lmk what you think from lego
Usually used as a humble brag for one thing that’s truly an enormous deal for the author of the social submit.
NBD! just picked up a scott foil 20(2021). delayed due to the pandemic so the maiden ride will be on a trainer. from bicycling
This one is actually not protected for work. Assume twice earlier than utilizing it — and sharing any NSFW content material — on a company account.
One other means of displaying that you’re sharing your personal content material, not another person’s concepts or phrases. Mainly the other of RT. For instance, sharing a photograph over Twitter that you simply took can be OC. Sharing another person’s photograph wouldn’t.
In all probability the social media acronym of 2020. Usually utilized in on-line chats with colleagues, however this may be helpful for social media as nicely.
For the occasions when it’s mandatory individuals know that you simply’re unimpressed or incredulous, and fairly presumably, actually shaking your head behind that display.
Very similar to IMO, this social media abbreviation is used as a humble flex, to share an opinion or present you agree or disagree with one thing.
Truthful sufficient tbh Posted by Cosmopolitan UK on Tuesday, December 1, 2020
Truthful sufficient tbh
Posted by Cosmopolitan UK on Tuesday, December 1, 2020
Like FBF, that is one other social media-designated day of nostalgia.
#tbt I’m one fortunate man 😍 Posted by Joe Montana on Thursday, November 19, 2020
#tbt I’m one fortunate man 😍
Posted by Joe Montana on Thursday, November 19, 2020
Twitter slang. This social media abbreviation is a method to work together in a constructive means with somebody who just lately began following you on social.
Precedes an usually relatable expertise, and is normally accompanied by a meme.
As a result of all people’s working for the weekend.
2021 is already an enormous enchancment over 2020, with TGIF favourite #Dinosaurs headed to @disneyplus: https://t.co/l1EETZeOLd — Collider (@Collider) December 15, 2020
2021 is already an enormous enchancment over 2020, with TGIF favourite #Dinosaurs headed to @disneyplus: https://t.co/l1EETZeOLd
— Collider (@Collider) December 15, 2020
Normally used to supply a pithy abstract on one thing too prolonged for Web consideration spans. Or it’s the abstract typed out earlier than or after the lengthy clarification, type of just like the Coles Notes model of a social media caption.
TLDR: I went out for a 100 miler and earned 65 TRAIL miles with a PR for time on my toes! 🏃🏼♀️💪🏼 My motto for 2020… Posted by Stephanie Stonebraker on Sunday, December 6, 2020
TLDR: I went out for a 100 miler and earned 65 TRAIL miles with a PR for time on my toes! 🏃🏼♀️💪🏼 My motto for 2020…
Posted by Stephanie Stonebraker on Sunday, December 6, 2020
Wayback Wednesday takes a visit down reminiscence lane on hump day.
A day of the week to rejoice a self-identifying girl, normally on Instagram, for no matter cause! (There’s additionally MCM: Man Crush Monday.) WCW can be utilized in a caption or as a hashtag.
Shorthand for a corporation with business-facing priorities.
Describes an organization that gives services or products on to prospects.
Group managers domesticate a model’s relationships on social media. To not be confused with social media managers, neighborhood managers have interaction and nurture the corporate’s neighborhood.
A call-to-action is a verbal, written, or visible immediate. It presents individuals a directive on what to do subsequent, whether or not that’s “Enroll,” “Subscribe,” or “Name us immediately.”
Useful resource: Here’s how to write an effective CTA.
Normally to indicate a deadline. For instance, “Please get this report again to me by EOD Monday.”
There’s no must schedule one other Zoom assembly. This may be discovered in writing.
The abbreviation used when guessing when a deliverable is due. For instance, “What’s the ETA on that article we’re ready on?”
Not precisely used lots throughout the pandemic, however this abbreviation is used when wanting to rearrange an in-person assembly. For instance, “Fairly than one other Zoom assembly, let’s schedule one thing F2F.”
An abbreviation to indicate that now shouldn’t be the best time for a cellphone name or an countless barrage of textual content messages. You’re busy, and really in all probability with a consumer.
A key efficiency indicator is a broad measurement that tracks how successfully an organization is carrying out its targets.
Useful resource: These are the KPIs to track in order to measure your brand’s success.
Used to indicate progress or quantitative modifications occurring every 4 weeks. Generally used for modifications in income, energetic customers, web page views or signal ups. There’s additionally YoY: 12 months over 12 months. This measures the identical quantitative metrics, however evaluating knowledge over 12 months as an alternative of 4 weeks.
Normally included in an automatic e-mail, scheduled to be despatched when somebody is aware of they are going to be away from the workplace on vacation, travelling for work, or in an prolonged workshop. For instance, “I’ll attempt to get again to you by Monday as I will likely be OOO for the following three days on trip.”
A ratio or metric usually utilized by traders and enterprise analysts to find out the worth of an organization.
ROI measures how a lot revenue is delivered for given company initiatives. ROI is among the most typical methods companies assess the success of campaigns and ventures.
Useful resource: Learn how to track and improve your social media ROI.
Search engine advertising and marketing is a technique of promoting on the Web. It includes buying adverts on search engines like google and yahoo to extend web site visitors.
SEO goals to enhance natural search engine outcomes and enhance the visibility of content material on the net.
Useful resource: Does social media impact SEO? We let you know here.
These are the paid and natural web page outcomes which might be displayed by a search engine after a consumer performs a search.
A standard enterprise acronym utilized in goal-setting. It reminds the individual setting the targets to create ones that may be tracked and truly achieved.
Useful resource: Here’s how to set SMART goals to arrange your model for social media success.
Small companies are companies with lower than 50 workers. Midsize (or medium-sized) companies sometimes have lower than 250. In addition they are typically known as small and midsize enterprises (SMEs).
Useful resource: Is your model a small enterprise? Here are some tips to help you with your social media strategy.
A social media abbreviation that’s typically used to check with a specific social community.
The follow of accelerating model consciousness and consideration on social media, with the target of constructing relationships and producing leads.
Social media optimization ensures using the suitable platforms for model advertising and marketing. It’s similar to SMM.
Social, native, cellular describes the convergence of cellular and regionally focused social media advertising and marketing that’s grown in reputation because of geo-location know-how.
An SRP is a centralized platform that makes use of enterprise-grade know-how to permit firms to publish on a number of social media websites, in addition to monitor, reasonable, and analyze.
Useful resource: If you happen to’re on the lookout for an instance of an SRP, look no additional. Hootsuite is a social relationship platform and right here’s learn how to use it.
Phrases of service are the authorized guidelines customers comply with comply with to make use of a social platform.
Consumer-generated content material refers to any content material, together with posts, pictures, or movies, created by customers of a platform slightly than a model.
Phrase-of-mouth advertising and marketing refers back to the viral passing of brand name dialog on-line by means of the energetic encouragement of an organization.
An API is a set of instruments, definitions, and protocols that enables software program builders to backend one system with one other. As an illustration, Google Maps has APIs accessible for net browser and app integration in order that totally different firms can combine map know-how.
A content material administration system is a platform that hosts the creation and administration of digital content material. Well-liked content material administration programs embody WordPress, Joomla, and Drupal.
Also called ppc (PPC), this abbreviation refers back to the worth an advertiser pays for every click on earned on a marketing campaign.
The conversion fee measures the proportion of people that have taken an motion in your marketing campaign resembling views, registrations, downloads, purchases. Conversions are a key metric on the subject of calculating ROI.
Measures taken to enhance conversions.
A click-through fee represents the proportion of people that click on on a hyperlink after being offered with the choice.
Buyer expertise refers back to the relationship a buyer has with an organization by means of numerous interactions and touchpoints. Mapping out the shopper journey is an efficient means to make sure a buyer could have a superb expertise along with your firm.
In easy phrases, an ESP is a third-party firm that gives e-mail providers, resembling publication deployment or advertising and marketing campaigns. Well-liked firms embody MailChimp, Fixed Contact, and Drip.
A means of transferring recordsdata or copying recordsdata between computer systems. Usually used for file switch between a server on a community and a consumer’s laptop. This is among the best methods of transferring recordsdata — and likewise the oldest, because it was going down within the pre-internet period.
Google Analytics is an analytics platform for web sites. It permits entrepreneurs to trace web site guests, referrals, bounce charges, and extra.
Useful resource: We tell you how to set up Google Analytics and use it to track your brand’s social media success.
Sending a typed message to another person’s laptop instantly. For instance, you possibly can ship an IM over Slack, Google’s Hangout Conversations or Skype chat.
The software program that runs a pc, pill or smartphone. For instance, if you get a notification in your iPhone to replace to 14.3, you’re updating the OS that runs your cellphone.
Web page views is a tally of what number of guests have landed on a given net web page. Total web page views stats usually tracked alongside distinctive web page views.
RSS, typically referred to as Actually Easy Syndication, is a format for syndicating net content material. (Which means content material from one web site is made accessible for an additional web site.) Podcasts, blogs, and publishers depend on RSS feeds to share their content material with a large viewers.
Useful resource: Take a look at the Hootsuite Syndicator.
Software program as a service refers to cloud-based functions which might be accessible to prospects over the Web. It’s typically also called “on-demand software program” or software program plus providers.” Examples embody e-mail and calendar apps, and Hootsuite.
Share of voice measures the quantity of publicity an organization owns in comparison with its opponents. Social share of voice, alternatively, measures model publicity primarily based on social dialog about an organization.
The visible a part of a system that’s been designed for finish customers. Mainly, it’s the place people and machines meet.
A URL is the worldwide net handle of an internet site or web page.
Distinctive views is the variety of particular person viewers of a web page, video, or picture. For instance, if a single consumer reads a narrative on an internet site 10 occasions, it’ll register as 10 web page views and one distinctive view.
In digital design, consumer expertise examines how successfully individuals interface with programs resembling web sites or functions. Good UX goals to know customers’ values, wants, skills, and limitations.
A non-public community that provides the consumer anonymity when utilizing the web by providing an encrypted connection, versus being on a public community. A VPN is perhaps used to guard the consumer from hackers or spy ware.
With the ability to join with Gen Zers on social media issues. This technology has a spending power of over $143 billion in the USA, value individualism, and put their money where their values are. So, how do you market to them?
Generally, to try this, you’ve bought to talk their language. Listed here are the social media abbreviations Gen Z is utilizing proper now.
An addition for emphasis, i.e. I’m hungry AF.
Used to let others know there is perhaps a little bit of a delay in replying to their message as a result of, nicely, you aren’t at your keyboard proper now or are at the moment offline.
Affectionate time period for somebody’s boyfriend, girlfriend, or crush.
‘Trigger BC is simply simpler.
An acronym that reveals somebody is a very, actually shut good friend. Like, the perfect.
Simply complete exasperation.
Usually used earlier than or after an unlucky anecdote.
A method to chip in a single’s two cents.
This social media acronym acknowledges the easiest of their subject. Not everybody will get to be a GOAT. For instance, Simone Biles is the gymnastics GOAT.
Name me, get in contact, slide into my DMs, and many others.
If you happen to don’t know what this implies, IDK how that will help you.
Generally additionally written as ILU. Additionally acceptable are hearts and blow-kiss emojis.
Usually utilized in boards and teams the place issues are solicited, offered, or exchanged.
A useful add-on for when the joke’s not apparent.
Placing tales within the Wendy’s app.jk nobody requested for that. pic.twitter.com/AqIA0o1C2V — Wendy’s (@Wendys) November 18, 2020
Placing tales within the Wendy’s app.jk nobody requested for that. pic.twitter.com/AqIA0o1C2V
— Wendy’s (@Wendys) November 18, 2020
Shorthand to point that you simply’re not the supply of the information you’re sharing. Usually utilized in teams and message boards.
A means of claiming, “cool” or “all good” or “I bought it.” However if you kind KK, you’re displaying that you simply’re chill about that call. You’re informal.
As a result of we are able to’t hear your laughter on the Web.
For when laughing usually doesn’t lower it. Or when one thing is actually humorous.
A social media acronym that’s most frequently paired with a picture or GIF to indicate the way you’re feeling about one thing.
Simply, overlook about it.
Utilized in teams and boards the place exchanges are made. Has misled many to imagine The New York Occasions is in very excessive demand.
Obvs goes with out saying.
Precedes a direct quote or paraphrase picked up from eavesdropping.
Or “Oh My Goodness” additionally works.
Means somebody is coming IRL.
Please, sans vowels.
A method to broadcast a message thought of precious to most people.
You requested for a #PSA concerning the overuse of high-beam headlights. Ask and obtain; Take pleasure in!#RoadSafety pic.twitter.com/rdofyNsmIB — Cst. Marc Taraso (@CstTaraso9345) December 6, 2020
You requested for a #PSA concerning the overuse of high-beam headlights.
Ask and obtain; Take pleasure in!#RoadSafety pic.twitter.com/rdofyNsmIB
— Cst. Marc Taraso (@CstTaraso9345) December 6, 2020
An actual-time temper, i.e. “So hungry RN.” You can even ask somebody WYD RN? (Translation: What are you doing proper now?)
A full diploma above LMAO.
For critical incredulity.
A gap for sharing a brand new bit of information, derived from a Reddit discussion board of the identical title.
TIL: The critters most commonly referred to as daddy longlegs spiders are not spiders. They are Opiliones and also known as harvestmen. They are also arachnids, but are more closely related to scorpions . Hence, they don’t produce venom or silk and don’t have fangs either,and are completely harmless from todayilearned
Used earlier than offering an excessive amount of data (i.e. “this can be TMI, however…”). Or to inform somebody they’ve: “That’s gross! TMI!”
Usually utilized in a sassy method to name somebody out after they’re not fairly quick sufficient to know a joke or a truth.
Or thx.
“I’m doing nice, WBU?”
An abbreviation to indicate you don’t completely get what’s happening proper now. You want somebody to make clear for you.
Severely, WTF.
Only some years in the past, YOLO was used lots to indicate that you simply’re residing your finest life. Now, in true Gen Z type, it’s principally utilized in an ironic means.
Don’t point out it, utilizing solely as many letters as mandatory.
The social media managers on the market know that social media acronyms is mainly one other language. (Particularly if you add in all these social media definitions you might want to know too!)
However it isn’t one which’s laborious to grasp. The truth is, you possibly can contemplate this checklist your English-to-social media abbreviation cheat sheet. Bookmarked alongside our Social Media Dictionary, you’ll be fluent very quickly.
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