Branding
Thursday March 18, 2021 By David Quintanilla
For Crying Out Loud Check Out Unicorn Tears | Dieline


With a reputation like “Unicorn Tears,” what may go unsuitable? Firebox has up to date their iconic Unicorn Gin by transferring it right into a extra premium and refined area. This packaging is all the things a unicorn is: sturdy, shimmery, witty, and sophisticated. With the daring sans serif font, there is not any mistaking the ability that this bottle holds. As talked about on the Firebox web site, “To present Unicorn tears their distinctive style, we humanely force-feed these stunning beasts total wheelbarrows of citrus fruit, oranges, juniper berries, bunches of coriander, and sticks of licorice.” The sturdy packaging system displays the model’s eclectic spirit. 


Include us on a magical journey into the world of Legendary Spirits. Unicorn Tears is reborn… Behold It is Shimmering Majesty!

When Firebox got here to us on the lookout for an replace to their iconic Unicorn Tears Gin, how may we resist?

We reimagined the prevailing unicorn, transferring it right into a extra refined, premium area. By locking the unicorn right into a horseshoe crest surrounded by clear and daring typography we have given the label a robust system that simply interprets throughout future taste releases. We captured the essence of the product itself by pairing tactile supplies and a number of foil embossed particulars to create a magical and shimmering label.

Grabbing the unicorn by the horn and elevating ‘The Unique Shimmer Spirit.’ We have labored our magic to create an eclectic model world that is as distinctive off pack as it’s on.

View our launch video right here – https://vimeo.com/516192646

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