Branding
Tuesday June 22, 2021 By David Quintanilla
Hello Kitty x ColourPop Is The Tropical Collab We’ve All Been Waiting For | Dieline


Hello Kitty, everybody’s favourite illustrated kitten, has collaborated with make-up model ColourPop to provide magnificence lovers a variety of merchandise from eyeshadows to blush to lip balm to lip scrubs. 

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This version dubbed “Tropical Escape” options packaging that aligns with the theme of a heat oasis. Moreover, every of the merchandise comes packaged in a mess of vibrant colours that may encourage you to interrupt out your blender and begin mixing up some nearly-neon alcoholic drinks. 

Every of the shadow palettes comes packaged in tones that match the hues of the product. The “Pineapple Cake” set, for instance, is packed completely in a cheery yellow sq., and the “Teenie Kini” set will get packaged in an orange creamsicle-inspired equipment. To not point out the lip merchandise that come tucked within the brightest of yellow tubes and mini jars. 

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The on-point collaboration is pushed by the carefree and light-weight feeling that trip brings. The packaging is playful, candy, and unmistakably harking back to the true essence of the Hi there Kitty model (and actually, we’re at all times down for a Hi there Kitty collab).

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There’s at all times one thing particular about make-up coming packaged in one thing that appears prefer it’s fitter for a nostalgic dream. After all, mastering the artwork of make-up takes years to sort out, however absolutely, some stunning seems can come from these tropical-inspired merchandise.

Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph



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