Branding
Thursday April 8, 2021 By David Quintanilla
Lil Yachty and Reese’s Puffs Drop a Little Yacht, Literally | Dieline


Final December, Lil Yachty introduced that he was teaming up with Reese’s Puffs, wallpapering his precise not-a-boat face throughout their cereal field. He even made a rap concerning the cereal referred to as, you guessed it, “Reese’s Puffs Rap,” the place he spits, “gotta take my Reese’s Puffs in every single place I am going / Even at my conferences and backstage at my reveals/Yum, yum, yum, Sure I’ve extra / Would you like some?/Please cease on the retailer, I would like extra Puffs / Oh my, they offered out / Wow, that sucks.”

Fairly superb stuff, eh? 

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Anywho, now that storied collaboration has resulted within the creation of a literal seaworthy vessel that’s each little and yachty. Dropping tomorrow, Lil Yachty and Reese’s Puffs will launch a limited-edition remote-controlled “lil yacht” that comes decked out with a “milkcuzzi” and a Bluetooth speaker, good for enhancing your cereal-eating expertise at any hour of the day. It’s the right model collaboration, and from what we are able to inform, it is available in an lovable delivery container. Additionally, the boat distant says “eat em up,” and the milkcuzzi spins, because it ought to.

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In an announcement on Instagram, Reese’s Puffs wrote that the drop is “impressed by @lilyachty himself, they swirl your milk, blast your beats and sail the seas (plus, different much less thrilling our bodies of water).”

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The precise little yacht drops on April ninth at 1 PM EST and can set you again $149.99. Cease consuming Reese’s Puffs and save your cash or no little boats for you.

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