Branding
Friday May 7, 2021 By David Quintanilla
Meet hanni: The Razor That’ll Give You a Closer, More Sustainable Shave | Dieline


I will always remember the day when a child in my PE class advised me that my legs have been as furry as his. It was mortifying. I did not get up and count on that particular day or PE class to be revolutionary, however that was the day I started shaving my legs. So bear in mind, if in case you have nothing good to say, simply don’t say it! You would possibly find yourself inflicting somebody to make their carbon footprint larger. Bullies be damned, simply sayin’.

Since then, I’ve contributed to extra waste than I would wish to acknowledge. I’ve used single-use razors, thrown out outdated ones for brand new ones, continually tried new manufacturers hoping for a more in-depth shave. The listing goes on, and I am embarrassed to confess that I wasn’t conscious of the affect I used to be inflicting on the atmosphere. 

Editorial photograph

hanni is a brand new model that just lately launched a reusable, single-blade razor and waterless shaving cream. Based on the model’s web site, 2 billion razor cartridges find yourself in US landfills yearly, which is appalling.

Editorial photograph

They’re additionally totally different from different manufacturers in that there isn’t any use of plastic in any way, and the weighted razor ought to final you a lifetime; all you must do is change the Swedish metal single blade. The product design, mechanical engineering, and manufacturing liaison have been executed by the NYC-based product and model design consultancy Prime Studio

Editorial photograph
Editorial photograph

The packaging can be recyclable and produced from sustainable supplies. For instance, the razor insert will get made with sugarcane pulp, and the blades are available an aluminum storage bin that may get recycled after you end with it. Razor recycling guidelines differ throughout municipalities, however you may go here to examine, and whereas it appears just like the model is utilizing some plastic in different merchandise (although nonetheless curbside recyclable), they’re striving to seek out extra sustainable packaging strategies. 

Editorial photograph

So, whereas I should not have let that one boy’s feedback in elementary college get to me, not less than I can shave my legs and proceed my mission of dwelling a extra sustainable life and never need to compromise my love of superbly designed merchandise—a win-win-win. 



Source link