Branding
Tuesday April 27, 2021 By David Quintanilla
Mom Deserves A Drink, So Buy Her Some Personalized Rosé or Beer From Eliqs | Dieline


For 2 years working, Mom’s Day has been a little bit laborious to drag off, and whereas we’re all beginning to get a little bit extra vaccinated, your mother won’t be feeling the same old massages and brunches for the celebrations subsequent week.

That mentioned, you possibly can all the time carry the booze to mother. For Mom’s Day this 12 months, Eliqs is trotting out some limited-edition can designs. With seven new labels, you possibly can select your mother’s favourite little helper, be it vino, laborious seltzer, or IPA. Not solely are you able to rating a spread pack of beer or rosé, however you possibly can order the Mama Wants A Beer Blonde Ale or customise their Backyard Social gathering can with a picture and textual content of your selection.

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“This can be a Mom’s Day present that Mother is certainly going to be enthusiastic about and can really use! And don’t be shocked if she posts to social media to brag to her buddies instantly—we are likely to see that so much,” says Max Berg, co-founder at Eliqs. “Delivering a brand new tackle a product everybody already consumes creates a second of shock and delight that’s troublesome to return by as of late. That’s our purpose with each single considered one of our releases, and for Mom’s Day this 12 months, we hope to create that feeling for Mothers throughout the nation.” 

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Editorial photograph

Nothing says I didn’t purchase you flowers on the final minute from CVS like personalized booze. Plus, every of the limited-edition creations from Eliqs’ in-house designers Sydney Banta and Katie Barger lends a private contact to the same old gifting touchstones typical of Mother’s Day.

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All can are on sale as we type, and you’ve got till Could sixth to get your order delivered by Mom’s Day. So get it on it, slobs. Time is working out.

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