Branding
Thursday January 28, 2021 By David Quintanilla
Mouse Graphics Will Bring The Olives To Your Next Game Of Tic-Tac-Toe | Dieline


We’re suckers for any olive you throw at us, whether or not it is sinking to the underside of a martini or anchoring an expansive cheese board. Mouse Graphic’s newest work on Iliada’s Snack Olive Bites pits the titular snack in a sport of tic-tac-toe, although from all look, it seems just like the olive’s foe wasn’t a lot of a worthy opponent.


If design is an ongoing train in communication, then it could be attention-grabbing to think about a sport of tic-tac-toe, the place smooth, globular olives make the successful alignments. In any other case often called “noughts and crosses,” the sport we all know and love as “tic-tac-toe” supplies the inspiration for the supposed visible pun on Iliada’s Snack Olive Bites baggage.

Editorial photograph

Mouse Graphics is the design group liable for this curious and creatively formatted branding. With the purpose being to create a vivid and memorable packaging floor, the group did simply that. 

Editorial photograph

By strategically combining the hand drawings of the tic-tac-toe sport with the pictures of the olives, the label works properly to make client’s take that second look when passing it on the grocery retailer cabinets.

Editorial photograph

The data supplied, in addition to how it’s formatted, is obvious and concise and doesn’t distract from the photographs depicted. This serves to incite a way of lightness, which aligns with how you’re feeling once you snack on the bag’s scrumptious contents. 



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