Branding
Thursday January 28, 2021 By David Quintanilla
Ocean Spray’s Wave Is A Caffeinated Sparkling Water | Dieline


We’ve all seen the 2 guys standing in the course of a cranberry farm, knee-deep in water-some may even name it an iconic industrial. Now, that is most likely the very first thing that involves thoughts when you consider Ocean Spray, proper? Or possibly it is simply Fleetwood Mac’s “Desires?”

Effectively, transfer over, glowing water, Ocean Spray simply launched a brand new product. And this one is caffeinated

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Ocean Spray Wave is a flavorful, calorie-free, glowing water beverage that guarantees to present you a second wave of power in your day. Utilizing naturally sourced caffeine from inexperienced tea, Ocean Spray supplies a wholesome different to power drinks.

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Zesty Manufacturers design staff managed the brand new product’s design. Taking inspiration from the drink’s title, in addition to the unique Ocean Spray brand, a phrase mark was designed to embody a sense of motion and power. This serves to emphasise the beverage’s purposeful advantages with a refreshing tone.

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Shedding mild on the clear and easy traits of the product, Zesty Manufacturers deliberately designed crisp and fashionable fruit graphics that incite a name to motion at first look. What higher solution to quench your thirst and want to get up, than to seize a can, so intricately and creatively designed? 

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Each the can’s and field’s funky design, along with the truth that they arrive in selection packs, stand out on the shelf and communicate to the character of the product providing. 

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Sourcing nothing however one of the best elements, with a touch of caffeine, the packaging communicates clearly to the shopper what and why they’re ingesting Ocean Spray Wave.

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