Branding
Monday March 15, 2021 By David Quintanilla
Time To Hype Up The Hype Company’s Branding | Dieline


The Hype Firm is a fertilizer producer and knowledgeable in biotech remedies that satisfaction themselves on utilizing pure sources. In launching a brand new liquid fertilizer, they reached out to Lavernia&Cienfuegos to develop a packaging design that may goal a youthful viewers, most of which store sustainably and have an curiosity in reusable containers.

Lavernia&Cienfuegos aimed to develop a creatively stackable container that could possibly be used and saved in a number of methods whereas utilizing and after utilizing the product. The traditional, interlocking plastic brick design paying homage to childhood toys and building units was the right manner to take action. Sticking to purple, black, and white maintained its edge and modernity whereas nonetheless being playful and stylish.


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As an addition to The Hype Firm’s catalogue, their R&D group developed an modern line of merchandise centered on flower cultivation. They needed a liquid fertilizer container that could possibly be reused as a receptacle as soon as empty. It’s aimed toward a younger, fashionable goal who look after their very own city backyard and are simply beginning out in agriculture. 

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The transient specified that the container ought to be stackable, and in addition established sure situations concerning the diameter of the mouth and the closing cap. The result’s this dice that brings to thoughts traditional building set blocks and optimizes logistics for each the producer and the customers.

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