Have you ever referred to as your mom recently?
No, not that mom, I am speaking about Mom Earth! The design for Woodlot Skincare places the connection we have now with the world on show. Using a placing sans-serif typeface that’s each earthy and trendy, in addition to jewel colours highlighting the number of vitamins this world offers us, Woodlot is a decidedly female skincare line that does not alienate the patron who loves skincare. My favourite design aspect must be the flecked patterns on the aspect of every product variant, a lovely reminder of all the things that makes up the Earth and permits it to present again to us.
I’m born from the earth.
She shaped me to shine shiny.
I strayed and misplaced my approach.
She waited for me.
I returned with open eyes,
My tarnish born a newness—
A patina of life so lovely.
I see that in all her luster,
I used to be at all times her and She was at all times me.
From inside, From my depths.
She illuminates me and I emit her Mild.
With that present in my arms,
On this mild, “She” is mom earth. The one who bore us so purely, so completely. After we return to her, we return to a easy approach—innately stripping away the person made substances that do extra hurt than good. In returning to her with the knowledge of self progress, we discover ourselves, pure and exquisite in her eyes.
Arithmetic’s packaging program for Woodlot Skincare is an ode to this love story. One in all endurance, of complete love for the earth and in that, self-love. The myriad of metallic fleks and muted jewel tones adorning the packing containers are impressed by Mom Earth’s jewellery field of minerals and stone.
A private dialog written a few girl’s journey from the self-importance of human need to the purity of self love. In a world of closely marketed beauty and skincare manufacturers on completely adorned fashions, our concept of magnificence and youth will be skewed, even once we declare to have a wholesome reflection of what we see within the mirror, the internal critic speaks loudly at occasions.
Packaging design, graphic design, typography, artwork path, color system and images styling for Woodlot Skincare.
Designed in Vancouver, Canada by arithmetic.
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